December 13, 2012

mb. Connect! with Farhan Akhtar

Mercedes Benz believes in connecting with owners, enthusiasts and fans at the core level and the ‘Star Drive’ is one such media of establishing such connection. After providing some hardcore adrenaline pumping moments all over India, the Mercedes Benz ‘Star drive’ experience hit Mumbai. This unrivalled experience showcased the unparalleled performance of Mercedes Benz products combined with the sophistication in terms of engineering, technology and pure luxury. The intensity was further raised by the presence of Mercedes Benz Customer and Bollywood superstar Farhan Akhtar.


Mercedes Benz and success are two words which often go hand in hand and Farhan Akhtar has had the best of both. On this edition of mb connect, Farhan tests the limits of the Mercedes cars at Juhu aerodrome and answers questions posted by facebook fans in a candid session with Mr. Debasis Mitra. Farhan Akhtar’s association with bollywood goes back to more than a decade. Having delivered blockbusters such as Dil Chahta Hai, Don and Zingadi Na Milege Dobara, he shares a special passion for Mercedes Benz cars and also happens to be the first owner of the ultimate SUV, the all new ML Class. 

Out of the many questions posted by fans, Farhan answered the selected questions with utmost enthusiasm. He has a special liking for SUV’s and has done a road trip all around Europe in the ML Class and said he feels absolutely relaxed and comfortable when he is behind the wheel of his favourite Mercedes. He rarely prefers to be a passenger and is eager to jump into the driver’s seat and relish the Mercedes Benz driving experience. Farhan proclaims himself to be lucky to be the first owner of the ML Class and vows to put this mighty SUV to the limit of its tremendous capability. Being completely a family man, Farhan gives due importance to his family for their opinions on buying a car. Versatility is one of his key attributes and it’s not easy to be an actor, director, producer, writer and singer at the same time and Farhan would like to leave it to his fans as to how they will like to remember him. 


That’s all from this edition of mb connect with Farhan Akhtar, stay tuned for the next mb connect with a special star.

December 3, 2012

Inclined for star treatment? Highlights from StarDrive Mumbai.



Inclined for star treatment? Highlights from StarDrive Mumbai.

The Mercedes-Benz StarDrive got petrol-heads in Mumbai all enthused over the weekend. Renowned for demonstrating the marvels of Mercedes-Benz engineering across 11 cities, the Mumbai edition was conducted at the Juhu Aerodrome on the 1st and 2nd of December. The venue was the perfect place to put the stars through their paces and allowed fans to experience these marvels of automotive engineering like they are meant to be. On display were the stunning SLS AMG, G-55 AMG and E-Cabriolet while enthusiasts could experience the M-Class, and C 63 AMG at the hands of experts. StarDrive Mumbai also saw Farhan Akhtar participate in the event as he put his favourite Stars through their paces.

The StarDrive Experience demonstrates Mercedes-Benz hallmark levels of safety by providing participants with a first-hand demonstration of PRE-SAFE®.  One of the several safety systems that contribute to the Mercedes-Benz Integral Safety concept, PRE-SAFE® takes anticipatory precautions when an imminent collision is detected. Seats bend forward into a favourable position, head rests adjust and seat belts tighten, in addition the windows and the sun roof close automatically for preventive action.  Participants get to experience PRE-SAFE® in a completely controlled and safe environment. Also demonstrated are the Anti-lock Braking System (ABS) and Electronic Stability Program (ESP).

Participants also climbed to new heights with the SUV demonstration that included the M-Class and the GL-Class. These mighty titans made little of a 40 degree slope with the help of their PRO-ENGINEERING Package while the Hill Hold Assist helped the vehicle stand stationary for a breath taking 2.5 seconds before rolling back. Descending is a piece of cake with Downhill Speed Regulation allowing the driver to set the speed of 4 to 18 kmph for a controlled descent. Participants were treated to a drive that was as smooth as silk as the differential lock system made little of difficult terrain.


The Mumbai edition of the StarDrive was unlike any other with a guest appearance of one of our favourite stars – Farhan Akhtar. He slipped behind the wheel of an M-Class to experience the SUV test track on his own terms. This was followed by a breath-taking ride in the C63 AMG,  on the slalom course. This was followed by drives in the SLS AMG and G55 AMG. The icing on the cake was that winners of our StarDrive with Farhan Akhtar contest got to experience an exhilarating drive in the M-Class with their favourite Star.