March 1, 2012

#DaywithMerc – Event Review


Fourteen renowned automotive journalists from some of the most sought after portals for information on vehicles in India gathered at our Chakan facility for a day of details & demonstrations. It was time to let our entire fleet out for these die-hard auto fanatics to experience & in turn extend their fascination to each one of you.


A tour of the facility where fascination is born, an insight into the technology & a snapshot of Mercedes-Benz through the years & for the years to come left everyone wanting more & that’s exactly what they got as they walked out onto the asphalt for a rendezvous with the glittering beauties on a clear spring afternoon.

To these enthusiasts, AMG sounded much like Ready-Set-Go! As they punched the accelerators to take each one of these engineering masterpieces through their paces, pushing them ever so harder in & out of corners in a bid to juice out the character that’s distinct to each one of these cars. Surely they were further trying to exert their driving abilities for bragging rights amongst themselves.

Exhaust notes tearing through the air at a distance, adrenaline pumping around the MIDC Chakan complex @ breakneck speeds & that unmistakable smell of smoldering rubber saw the mid-day turn to dusk. They returned like ‘kids in a candy store’ on a sugar high, all smiles & thrilled to say the least. The SL 63 AMG was the most sought after machine while the C 63 AMG was everyone’s favorite little beast. There’s more to come as we await the reviews from the auto journalists themselves, until then here’s the line-up & moments captured.




1 comment:

  1. Found this write-up on the same..ranked as the best CKD production unit! now that's really something.

    www.automotto.com/day-merc-chakna-production-plant-pune.html

    ReplyDelete