Showing posts with label C 63. Show all posts
Showing posts with label C 63. Show all posts

June 19, 2012

Sporty and aggressive C-Class AMG Performance Edition

Mercedes-Benz India ushers in the sporty and aggressive C-Class AMG Performance Edition

C-Class AMG Performance Edition
  • Introduction of AMG Sports Package: The enhanced driving dynamics of the C-Class AMG Performance Edition gets more accentuated with an aggressive exterior and a dynamic interior
  • Sporty Exteriors with AMG Body Styling: 17-inch AMG 5-twin-spoke light-alloy wheels, perforated front brake discs and sports suspension
  • Luxurious & Sporty Interiors with AMG Sports Package: Steering wheel gear shift paddles, 3-spoke multifunction sports steering wheel with 12 function keys in nappa leather, instrument cluster featuring 3 analogue dials with tapered tube-style surrounds, high-resolution of 11.4 cm (4.5-inch)  & TFT colour display
Mercedes-Benz India today launched the new C-Class AMG Performance Edition with added AMG Sports Package. The C-Class 250 CDI Avant-garde has been hailed as the most aggressive vehicles in its class in terms of handling and driving dynamics. The AMG Sports Package translates this dynamism and aggression through the overall look and feel of the vehicle now. The AMG Sports package comprises carefully coordinated features for a sportier exterior and adds to the contours of the interior ambience, lending an enhanced driving dynamics.


The New C-Class AMG Performance Edition sets newer standards in its segment by offering an aggressive road presence and integrating safety, comfort and agility. The New C-Class has been one of the most important and iconic model series from Mercedes-Benz stable, and has been an epitome of luxury and comfort making it one of the most popular vehicles in the segment.

 Mr. Debashis Mitra, Director Sales and Marketing, Mercedes-Benz India: “The C-Class has been one of the most successful sedans from the Mercedes-Benz portfolio and has received overwhelming customer traction since its launch. We have sold close to 15,000 units of the C-Class since its launch in India in 2001. With the launch of the New C-Class AMG Performance Edition; Mercedes-Benz aims to redefine the luxury entry level sedan segment. The new C-Class AMG Performance Edition will offer our connoisseurs a more enhanced driving experience, incorporated with the added features of the AMG styling, which is revered for its sporty and dynamic attributes globally. Mercedes-Benz’s constant endeavour has been to innovate and delight its diverse customer base through exciting products and world class service standards. We are confident that the New C-Class AMG Performance Edition will continue to excite our growing customer base and fans of AMG styling.”

The New C-Class AMG Performance Edition with AMG Sports Package adds to the exemplary visual appeal of its predecessors by adding more aggressive and sporty renderings. The New C-Class AMG Performance Edition’s exterior now comes with AMG body styling with a front and rear apron, and side sill panels. The 17-inch AMG 5-twin-spoke light-alloy wheels give the car a much more aggressive look which is enhanced further by the front brake calipers with "Mercedes-Benz" lettering. The Perforated front brake discs and a new Sports suspension are some of the distinctive features which make driving the New C-Class AMG Performance Edition more engaging.

The additional renderings of the AMG Sports Package include the tailpipe trim which now comes in polished stainless steel. The sporty look of the car is now more distinguished with the daytime running lamps with chrome surrounds.


A distinctive sporty look greets the interior which now has a 3-spoke multifunction sports steering wheel with 12 function keys in Nappa leather. The steering wheel is further accentuated with a red contrasting topstitching with flattened lower section, and a perforation in the grip area making long drives comfortable. Adding to the ease of driving, the steering wheel now also comes with gear shift paddles.

The AMG Sports Package in the New C-Class AMG Performance Edition provides a superlative look to the interior with a new instrument cluster which features the 3 analogue dials with tapered tube-style surrounds. The high-resolution 11.4 cm (4.5-inch) TFT colour display adds a whole new level of sophistication to the interior of the car.

Other AMG Sports Package renderings, which endow the plush interiors of the New C-Class AMG Performance Edition with a sporty look, are in the form of aluminum-look gearshift/selector lever with leather gaiter, a brushed stainless steel AMG sports pedals with black rubber studs and a headlining in black fabric. The floor mats too now comes in black with AMG lettering pronounced.

With a redesigned dashboard, new instrument cluster, equipped with an integrated colour display and revamped upholstery, the New C-Class has witnessed a complete makeover in its interiors, offering the customers a deluxe travelling opportunity.

The C-Class AMG Performance Edition is priced at INR 34, 62,609 ex-showroom in Mumbai.
Contact:  
Mercedes-Benz India Pvt. Ltd.: Tel. 021 35673000
Manas Dewan: e-mail: manas.dewan@daimler.com
Shekhar Das Chowdhury: e-mail: shekhar.daschowdhury@daimler.com
Ghazal Javed: e-mail: ghazal.javed@daimler.com


May 8, 2012

Mercedes-Benz C 63 AMG Coupé Black Series is the new DTM Safety Car


A further highlight of the 2012 DTM season in addition to the spectacular new Mercedes-AMG C-Coupé will be the DTM Safety Car: right from the off, C 63 AMG Coupé Black Series will be providing the necessary safety for the world's most popular touring car series. With a maximum output of 380 kW (517 hp), this two-seater is the most powerful C-Class of all time. The German Touring Car Masters (DTM) gets underway at the Hockenheimring on 29 April 2012.


The Safety Car is deployed under the direction of the German Motorsport Association (DMSB), which is responsible for implementing safety measures, ensuring compliance with safety standards and discharging the attendant official sporting functions in accordance with the DTM rules. The C 63 AMG Coupé Black Series Safety Car driven by racing driver Jürgen Kastenholz (44) is intended to ensure maximum safety for racing drivers, spectators and track marshals in case of dangerous situations, such as extreme weather conditions, accidents or other incidents. In response to a radio message from the race organizers, the Safety Car enters the track and leads the DTM field around the circuit until normal racing can be resumed.

The most powerful C-Class of all time stands for spectacular design, technology transfer from the field of motorsport and driving dynamics of the very highest caliber. As such, the C 63 AMG Coupé Black Series only required modification to a few points of detail for deployment as the DTM Safety Car. The most striking feature distinguishing it from the series production version is the aerodynamically optimized light bar on the roof. Energy-efficient, fast-response LEDs in green and orange keep the DTM racing drivers informed of the current situation.


DTM Safety Car provided by Mercedes-AMG since 2000

Mercedes-AMG has been providing the Safety Car ever since the beginning of the "new" DTM in 2000, alternating with Audi from race to race – and since 2012 with BMW also. In the Formula 1 World Championship, an SLS AMG is deployed as an Official F1 Safety-Car and a C 63 AMG Estate serves as an Official F1 Medical Car.